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Art That Refuses to Blend In.
Every surface deserves to stand out. Rochelle Weiner Carr’s patterns mix color, wit, and personality – all hand-drawn, no AI, no shortcuts – because ordinary is overrated.
Join the First Look Club
Like what’s on the drawing board? Club members see new designs and works in progress before they hit social, and get 15% off their first order.
Award-Winning Surface Pattern Designs
Since 2023, I’ve entered every Spoonflower design challenge without missing one — over 100 consecutive entries and counting. The designs featured below represent my top-performing work, with ten top-ten finishes and an average placement in the top 9% of thousands of submissions. Each pattern reflects a commitment to originality, craft, and designs made to live beautifully on fabric and wallpaper.
The Shop
Take the wins home with you
Hand-drawn patterns, off the screen and onto things you can actually wear, or carry, or live with. New drops with every design that places.
Notes from the Studio
Who Drew This?
Uppercase Magazine, 2025
Ro Carr (Rochelle Weiner Carr) is a Midwest surface pattern designer who spent over two decades building her design career in Chicago before settling in Milwaukee, where she turned her fine art training toward pattern design. Every design starts as a hand-drawn original — no AI shortcuts. Her work regularly places in the top 9% of Spoonflower design challenges and has been featured in Uppercase Magazine’s Top 100 Surface Pattern Designers.